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Social Media Strategy

Benjamin Franklin once said: “Failing to plan is planning to fail”.

Allow us to help define your goals and lay down a customized blueprint to meet them. Throughout our 15 years in business, we’ve established and refined an approach to building a social media strategy that’s specific to your brand’s needs.

🫡 Social Media Game Plan  

This is where it all begins. Your game plan is a personalised road map for taking your brand to the next level on social media. We’ll sit down and nut out the details of your organisation’s goals, challenges and audiences, and match these with social media solutions. The outcome is a tailored strategy that works in harmony with your other marketing channels.

✍️ Content & Campaign Planning

When it comes to content and campaigns, social media is a hungry beast that demands fresh ideas regularly. In content and campaign planning, we use a structured brainstorm process to develop a high-level content strategy, generating actionable ideas for ongoing content and campaigns.

💫 Social Media Brand Story

It’s important to stand for something on social media. In creating your brand’s story, Mosh will help refine and tightly communicate your value proposition, and develop a tone of voice and visual style across social media.

🕵️‍♂️ Competitor Analysis

Know thy enemy. Mosh uses data and analysis tools to create insights on what your competitors are up to. We analyse your industry and brand positioning before creating, or recreating, your strategy. We then report on your performance benchmarked against other industry players.